January 12th, 2013 by Bill Witmur

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Tips To Reduce Your PPC Marketing Costs

Most small business owners know PPC marketing is the gateway to the huge market the internet represents today. PPC advertising is an excellent marketing tool for those websites that have not been able to crack the top listings in the search engines. But PPC has a downside as well. PPC can cost you thousands of dollars unnecessarily if you do not take time to carefully plan out your PPC marketing campaign. PPC marketing is not just selecting a few keywords and designing your advertisement, actually there is much more involved. Here are some tips you can use to reduce your PPC marketing costs and create a great marketing campaign as a result.

Below are 6 tips to a better PPC marketing campaign

December 16th, 2010 by Bill Witmur

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Facebook Ads – Getting Ads Approved?

Using their tools, it’s very easy to come up with Facebook ads to market your site or product. But getting your ad approved can be a bit of a challenge based on the number of comments from people who didn’t get their ad approved the first time.

But the main reason people get their Facebook ads rejected won’t be found in Facebook’s rules and regulations, as you might think. It’s most likely not that you’ve broken any of their advertising rules – most of the time it’s so obvious that…

December 9th, 2010 by Bill Witmur

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Facebook Advertising – Will It Work For You?

By this time, you’ve already created a website or blog and filled it with the best content. You’ve figured out how best to monetize your blog. Now you’re busy generating traffic for your site by submitting articles and networking on forums and with social media.

But there’s another marketing angle you might want to look at – one that initially may seem a bit early for your blog or website. And that is Facebook advertising. It’s not for everyone, of course – but if you fit a certain profile, it can be the fastest way to turn your site or blog into an authority site and increase it’s page rank.

Let’s consider regular pay-per-click (PPC) advertising. Finding the right keywords without a lot of competition can be difficult in many markets. And if you choose a keyword with strong competition, no one will notice you. Especially if you’re just using those long-tail keywords only for SEO purposes, rather than purchasing PPC advertising. This is particularly true for…

October 27th, 2010 by Bill Witmur

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Article Marketing Made Easy

Article Marketing – Check out this product summary and see how article marketing can make all the difference in your website traffic.

September 22nd, 2010 by Bill Witmur

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A Little About “Crazy Offers”

“Crazy Offers” Background Web-Cornerstones.com grew out of my NOTES on internet marketing and is an affordable way for small businesses and entrepreneurs to¬†get quality online marketing guidance and training – and we have “Crazy Offers” too. Many resources here are available for free, but we also offer many quality training products for sale “At Real [...]